We believe fashion should bring pleasure - but not at anyone else's expense.

There are many ways to be fashion conscious, with a clean conscience.

'Ethical fashion' doesn't have to mean sporting something made out of an organic-free-range-potato-sack. Buying vintage is recycling after all! Its good for the planet - and we're team players.

And as for the rest,....

We try to make sure the designers we stock do their bit too; including using sustainable textiles, recycling and ensuring manufacturers are paid fairly.

We're not saying we're perfect, but we're trying!